Alright, folks, let's rewind and lookback on 2023, a year that felt like a tennis match with more twists and turns than a Novak Djokovic v Rafa Nadal final. 🚀New Gig, New Work Digs: I started a new role as Head of Marketing for a company that spans financial services, luxury lifestyle and real estate. … Continue reading Looking Back on 2023: My Wins, Struggles & Unforgettable Moments
As a marketer I seek inspiration from multiple sources, but none more so than in what I read. The books that adorn my coffee table at any given time are usually a combination of style, tennis and business. Below is a snapshot of a few of the books and publications that have inspired me, my … Continue reading On My Coffee Table: The Books That Inspire Me
We won't be working from home forever, so the loungewear, has to go and instead we will have to start thinking about our spring wardrobe and what to wear when we go back to work.
Excellent marketing requires one to be consistent with their message. In fact, excellence in anything requires consistency. Marketing means defining the message that will resonate with and attract your target audience and communicating that message over and over again, in ways that entertains and, or educates that audience. I was reminded of that fact when I recently visited the … Continue reading Excellent Marketing requires Consistency
There was nothing blatantly sexy about Saint Laurent; it was all about the slow reveal, the suggestion, the seduction. Porter Magazine, 2015 That is how I like to introduce a new product or service to the market.  Tease it, don't give it to them all at once,  trickle the information in a tactical manner. Embrace the slow … Continue reading Art of Seduction
Marketed by Monique 