REPOST: This is an interesting article about how designers are using hashtags to build and galvanise their followers. Fashion Hashtags Cult Reference: The Business of Fashion
Month: June 2015
10 Tips on How to be Revolutionary
Last week I attended a Business event at Harvey Nichols. Women Innovators and Disruption - How to be Revolutionary. The four speakers, Kelly Hoppen MBE, Julie Meyers MBE, Anita Barr, Group Buying Director Harvey Nichols and Michelle de Klerk, Founder of Women's Chapter all did a brilliant job of speaking to the audience about how to … Continue reading 10 Tips on How to be Revolutionary
The Responsibility of a Marketer
I was reading an article about the Hudson River in NY and the success of the massive cleanup operation that was ordered by the EPA (Environmental Protection Agency) and how marketing convinced many people that the river should not be cleaned, but would have been better off left as a sick, polluted PCB-infested minefield. Backstory - … Continue reading The Responsibility of a Marketer